It's always an enjoyable process designing brands for companies with truly inspirational offerings and Innovest Advisory is definitely one such company.
Founded and managed by Justin Sykes it is a boutique consultancy company which works at the nexus between innovation and social impact. Founded in 2015, it links socially minded investors with impact investment opportunities worldwide.
In other words investors working for mutually beneficial results with investee's such as United Nations specialised agencies, charities, social enterprises and local financial institutions in developing countries.
The brand had to speak of the coming together of a number of elements to create something more dynamic and more complex, in this case the eight symbols converge to form the starburst or sun reflecting positivity and the inception of a new entity or opportunity.