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The World's Best Brief

We'd been working with Vestal Vodka on their brand and the design of their new bottles for a some time (stay tuned for more on that) when a call came in from head honcho and vodka guru Will Borrell.

I'm going to need business cards chaps. I've sent you a brief... check your email.

When we did we found nothing more than a video link to this cinematic piece of genius...

It was without doubt the best and most succinct brief we have ever had from a client, and when we finally stopped laughing we got to work.

Here's the results ...  sorry no watermark but plenty of thermography!

Author Potting Shed