Friday 20th April marked the inaugural Challenge TPS.
Challenge TPS is a collaborative and progressive staff led initiative that suits us perfectly. It’s about testing our creative thinking and technical skills to see what we can create in just one day. We shut up shop and dedicate our entire team to one brief, which is submitted as an open challenge from businesses and organisations, the solution to the challenge is entirely down to us.
Plastic Free Guernsey was the brief to launch Challenge TPS. The client sent us some background information, telling us what they’re about and what they hope to achieve, then we set to work.
Starting with a group brainstorm, we focussed our thoughts then split into smaller groups to achieve our lofty ambitions. The brief was to raise awareness and increase involvement and so we set about creating a new brand, a video campaign, a website, plus a strategy document full of bright ideas to hand on to the client.
It’s fair to say we are very pleased with the result!
A fresh, contemporary, vibrant, and most of all passionate brand that SCREAMS not whispers. An inclusive and approachable video campaign, driving commitment and support. A super vibrant, engaging and functional website and even a soundtrack created entirely out of plastic instruments!
We laughed, we nearly cried (when all the techy web stuff stopped working for most of the day!), we came together, we created.
Challenge TPS? Challenge accepted.