PottingShed
A Brand with Sole
24 April 2014
Ocean was the first of two restaurant re-design jobs we undertook for Fermain Valley Hotel at the same time. Although part of the hotel both the venues are very much stand alone offerings. This new dining experience is a homage to fresh, local seafood, set in the rustic surroundings of the interior and nestled in the beautiful Fermain Valley.
Their ethos is to provide incredible food, sustainably sourced, at fantastic value in a location that will allow you to drift away in comfort.
The brand approach was to create and clean and crisp aesthetic that mirrored the modern culinary approach of the venue whilst being versatile enough use in touch points throughout the restaurant in different hues and scales. This was then supported by a suite of advertising that, using the stunning botanical illustrations of Debbie Mason, spoke intelligently of their produce and how it is sourced and prepared.
Testimonials
"Potting Shed took the time to understand the product and our purpose and created a clean, fun and fresh look which our clients comment on regularly. They then took the brand and product to the next level for us by creating our product video and website, and the storyboard and visual process that the team created really brought it to life."
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Jenny Winspear
COO Anova
"We worked alongside Potting Shed to create an identity that embodies who we are, and why we do what we do. These projects have contributed to a more connected team who believe in our organisation at a deep level. When your people believe in what you do and take ownership over their culture and workplace, growth is the natural outcome."
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Jim Gilligan
CEO Carey Group
"Potting Shed responded quickly and sensitively to our brief, helping us find a tone of voice we're genuinely proud of. Their promptness and understanding made a real difference – 10/10 for quality, service, and value."
Jay Goss
Bank Aston